Tokyo, Japan

The first Seiko Premium Boutique was inaugurated in Ginza, a high-end shopping district in Tokyo on July 30. This is the first boutique carrying Seiko’s three luxury brands exclusively： Grand Seiko, Credor and Galante. The widest selection of Grand Seiko is available here, and Credor masterpieces such as the Spring Drive Minute Repeater, which sells for over 30,000,000 yen, are displayed.

The previous day, a ribbon-cutting ceremony and a press conference was held with the attendance of Wang Leehom, a famous Chinese-American singer and actor; he has been Seiko’s brand ambassador in Asia since 2011.

“Showcasing our prestigious collections, this boutique will offer a true window to the Seiko world, and visitors will experience the uniqueness of Seiko’s craftsmanship and Japanese hospitality” announced Shinji Hattori, President & CEO of Seiko Watch Corporation at the press conference held at Wako, a landmark specialty store in Ginza.

There will be special occasions to demonstrate the award winning skill of Seiko’s master craftsmen at the boutique in the future.

■Seiko Premium Boutique
7-9-16, Ginza Chuo-ku, Tokyo
Language: Japanese, English, Chinese(Mandarin) http://www.seiko-watch.co.jp/boutique/premium_ginza/

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